A Guide To Britain’s Favourite Bakery Brands

In Britain, we simply love our bread. Whether enjoyed toasted beside a full English breakfast, topped with jam or marmalade, or packed away with a favourite filling for that lunch slot at work. Remarkably, the equivalent of nearly 12 million loaves of bread are sold in Britain each day, with wholemeal, brown bread and various alternatives such as croissants, crumpets and bagels to choose from. The industry is booming thanks to suppliers like Freshways, so read on for a guide to our favourite brands, and learn more about the leading producers of wholesale bread within The United Kingdom.


Though the Hovis brand originated in Stoke-on-Trent, mass-production first started in Macclesfield as early as 1886. One of the earliest recognised British baking companies which still remains active today, Hovis specialise in high wheatgerm wholemeal flour, though they of course stock all manner of rolls, assorted baked goods and low-calorie products in 2022. Available within comprehensive bulk orders, browse the online catalogue and discover Good Inside, Thick Granary, Best Of Both and more.


Headquartered in London, Kingsmill use flour from their own mills to produce delicious great tasting products. Thins, rolls, traditional wholemeal, 50/50 and white loaves are available to order, alongside seeded and extra-thick varieties in addition. At Freshways, our online order portal makes it easier than ever to acquire items in bulk – so sign up today and we’ll deliver your Kingsmill bread and ambient goods in no time at all.


Though supplied by most trusted supermarkets, take advantage of exclusive deals by buying Roberts bread in volume from Freshways. Founded in 1887 and reliably providing nutritious and tasty loaves ever since, Roberts are award-winning and nationally recognised. Their Northwich base acts as a hub of production, having housed the original family bakery. Try out thick malt loaves and selected wholemeal options for additional goodness, acting as a useful high-fibre lunch option – which can improve digestive health.

Spreads And Sandwich Options

We all have our favourites when it comes to spreads and additional fillings, with Philadelphia one of the most recognisable brands for their irresistible spreadable cheese. If you have a craving for dairy, why not browse our butters and very own Freshways branded wholesale goods? Make your day with healthy and fruity alternatives.

Searching for handy butter suppliers, wholesale bread stockists, or fresh eggs for sale? Choose Freshways! If you’re looking for a trustworthy wholesale supplier, we maintain an expanding range of quality branded products, from local bakeries and farms, to nationally recognised companies and corporations.

Not only do we maintain a large catalogue of juices, yoghurts, creams and more, we even supply our very own high-quality Freshways branded products. Our location allows us to offer a fast, efficient, and reliable supply of dairy, whether you’re in Acton, London, or elsewhere. Any enquiries? Simply contact us at your convenience.