Fresh for the planet
Focus
Our PRIORITIES
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Environment
We are dedicated to safeguarding the integrity of the natural environment and reducing our carbon footprint.
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SOCIAL SUSTAINABILITY
Freshways assesses the ethical operation of a business by examining its interactions with various internal and external stakeholders.
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GOVERNANCE
We’re raising the bar in sustainability and farming standards. We’re finding new ways to slash emissions and champion animal welfare on our partners’ farms.
Farming for the future
We don’t just Think Fresh; we Act Fresh to Sell Fresh.
Farming
Sustainable practices
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Animal Welfare
Working exclusively with Red Tractor-certified farms, ensuring the highest standards of food safety, animal welfare, and environmental protection.
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Soil management
Promoting the efficient use of fertilisers to boost crop productivity whilst protecting biodiversity and encouraging the retention of carbon in the soil.
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GHG EMISSIONS
Setting a baseline for farm emissions. This helps us pinpoint areas with the highest CO2e/kg FPCM and identify opportunities for reduction.
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ANTIBIOTICS UTILISATION
Systematically measuring and analysing the use of antibiotics to address antimicrobial issues.
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Feed management
We prioritise natural and organic feed, ensuring our animals are nourished without any additives or synthetic ingredients. Our farmers use sustainable, time-honoured methods to grow nutrient-rich, organic feed, reflecting our commitment to purity, health, and the environment.
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Sustainability Survey
Measuring and managing each farm’s sustainability progress annually. A reduction in GHG emissions is verified by an external advisor.